Payoneer 是一家為新的全球經濟提供支付和增長動力的商務技術公司，今天宣布更名，以反映其目前在市場上的地位以及成為全球數字商務首選合作夥伴的願景。新品牌標誌著這家金融科技先驅從年輕的顛覆者到行業領導者的演變的又一章，計劃本月晚些時候開始在納斯達克交易，股票代碼為 PAYO，收盤時企業價值約為 33 億美元。
作為 2005 年的“前金融科技金融科技”，Payoneer 誕生於全球向數字化、無國界商業轉變的風口浪尖。現在，業務是它的核心。 Payoneer 龐大的網絡生態系統為數以百萬計的企業——從新興市場的自由職業者到重新定義世界運作方式的市場和平台——提供參與和繁榮新全球經濟的技術、聯繫和信心。
“這是開放商業的時代，”Payoneer 首席執行官 Scott Galit 表示，“整個世界都在一個數字平面上運作，任何地方的任何人都有機會發揮自己的潛力。這是我們一直在努力實現的現實。當我們進入公開市場並展望未來時，我們的新品牌旨在繼續推動業務向前發展，同時保持我們的宗旨：與我們數百萬的客戶和合作夥伴一起想像、設計和激發商業的普遍未來全世界。”
Payoneer 的新品牌顏色是“通用的”，體現了其對世界各地所有人的承諾。新符號是一個圓圈，說明它成為一個單一目的地的旅程，在比其他任何地方都多的地方統一和連接。
該品牌本身是與全球品牌公司 Venturethree 合作開發的。創意總監 Jason Lowings 談到該項目時說：“在繁忙的支付和金融服務領域有很多參與者，但 Payoneer 在其全球生態系統的廣度、深度和完整性方面是獨一無二的。這是一個真正的通用業務，具有樂觀的全球視野，將世界各地的市場、系統、企業和企業家聯合起來。為了表達和慶祝這一點，Payoneer 的新標誌反映了通過其眾多產品、服務和平台提供的大量機會。”
在 Payoneer 博客上了解更多信息並在此處下載新徽標。
注：2021 年 2 月，Payoneer 與 FTAC Olympus Acquisition Corp（納斯達克股票代碼：FTOC）簽署了一項協議和重組計劃，該交易將導致 Payoneer 成為美國上市實體。該交易預計將於 2021 年 6 月底完成，但須滿足慣例成交條件，Payoneer 預計此後不久將開始在納斯達克交易，股票代碼為 PAYO。
關於 Payoneer
Payoneer 是全球數字商務的首選合作夥伴，無處不在。從無邊界支付到無邊界增長，Payoneer 承諾任何企業、任何市場、技術、聯繫和信心參與並在新的全球經濟中蓬勃發展。
自 2005 年以來，Payoneer 一直在構想和設計一個真正的全球生態系統，以便全世界都能發揮其潛力。 Payoneer 為從新興市場有抱負的企業家到愛彼迎、亞馬遜、谷歌、Upwork 和沃爾瑪等全球領先數字品牌的客戶提供增長動力，為您提供無限機遇。
www.payoneer.com
關於 Venturethree
Venturethree 是一家獨立的全球品牌公司。它發明並重塑品牌，以創造改變人們的價值。
Venturethree 以其在媒體、娛樂、技術、金融等領域的品牌戰略、設計和體驗方面的經驗而聞名，其使命是為未來品牌塑造品牌的未來。
該團隊在倫敦設有樞紐，並在美國、印度和新加坡等主要市場開展業務，為 Sky、NOW、TransferWise、Just Eat 和 Sports Direct 等客戶提供定義類別的工作。
[US]
Payoneer Rebrands Ahead of Public Listing: A Universe of Opportunities
Payoneer, the commerce technology company powering payments and growth for the new global economy, announced today a rebrand to reflect its current position in the market and its vision to be the world’s go-to partner for digital commerce everywhere. The new brand marks another chapter in the fintech pioneer’s evolution from young disrupter to industry leader, with plans to begin trading on Nasdaq under the ticker PAYO later this month at an enterprise value of approximately $3.3 billion at closing.
A 2005 “pre-fintech fintech”, Payoneer was born on the cusp of the global shift to digital, borderless commerce. Now, the business is very much at the heart of it. Payoneer’s vast networked ecosystem offers millions of businesses – from emerging-market freelancers to the marketplaces and platforms redefining how the world operates – the technology, connections and confidence to participate and flourish in the new global economy.
“This is the era of Open Commerce,” said Scott Galit, CEO of Payoneer, “a time when the entire world operates on a single digital plane, and anyone, from anywhere, has the opportunity to realize their potential. This is the reality we have always been building towards. As we enter the public markets and look ahead, our new brand is designed to keep driving the business forward while keeping us true to our purpose: to imagine, engineer and inspire a universal future for commerce, together with our millions of customers and partners all over the world.”
Payoneer’s new brand color is “universal”, reflecting its promise to be for everyone everywhere. The new symbol is a circle, illustrating its journey to becoming a single destination, unified, and connected in more places than anyone else.
The brand itself was developed in partnership with global brand company venturethree. Creative Director Jason Lowings said of the project, “There are many players in the busy payments and financial services space, but Payoneer is unique in the breadth, depth and integrity of their global ecosystems. It is a truly universal business, with an optimistic global perspective, uniting marketplaces, systems, businesses and entrepreneurs, everywhere in the world. To express and celebrate this, the new symbol of Payoneer reflects the universe of opportunities available through their many products, services and platforms.”
Learn more on the Payoneer blog and download the new logo here.
Note: In February 2021, Payoneer entered into an Agreement and Plan of Reorganization with FTAC Olympus Acquisition Corp (NASDAQ: FTOC) in a transaction that would result in Payoneer becoming a U.S. publicly listed entity. The transaction is expected to close at the end of June 2021, subject to satisfaction of customary closing conditions, and Payoneer is expected to begin trading on Nasdaq under the ticker PAYO shortly thereafter.
About Payoneer
Payoneer is the world’s go-to partner for digital commerce, everywhere. From borderless payments to boundless growth, Payoneer promises any business, in any market, the technology, connections and confidence to participate and flourish in the new global economy.
Since 2005, Payoneer has been imagining and engineering a truly global ecosystem so the entire world can realize its potential. Powering growth for customers ranging from aspiring entrepreneurs in emerging markets to the world’s leading digital brands like Airbnb, Amazon, Google, Upwork and Walmart, Payoneer offers a universe of opportunities, open to you.
www.payoneer.com
About venturethree
venturethree is an independent global brand company. It invents and reinvents brands to create change people value.
Known for its experience in brand strategy, design and experience across the world of media, entertainment, technology, finance and more, venturethree is on a mission to shape the future of brand for brands of the future.
With a hub in London and a presence in key markets including the US, India and Singapore, the team delivers category-defining work for clients such as Sky, NOW, TransferWise, Just Eat and Sports Direct.
Comments
Post a Comment